A 4-step framework for building delightful products | Nesrine Changuel (Spotify, Google, Skype)

Lenny's Podcast
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2 weeks ago

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I feel like there's two buckets of teams. There's the product teams that are just like, "Of course, we need to make our product delightful. That's how

we win." And then there's just a bunch of product teams that are like, "What are you even talking about? We have features to ship. We got to close some

deals. We don't have time for this." Sometime people think about the light as the confetti. If you shake the phone, you have snowflake falling. But that's

not the light I talk about. The light is actually this ability to create products that serve for both emotional need and

functional need. I know exactly what you mean. I never check Instagram anymore. I just don't feel good when I open it. The feeling of

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