S02E15 Grit & Growth | Masterclass: Driving Business Growth

And when you design the intervention, you need to design and make sure it's strong. And by strong, I mean,

do you actually think this is a hammer that can pound the nail that you want in terms of impact?

Do you want sales to go up 20%? How big of the hammer do you need when you design it?

>> There are plenty of programs focused on small business growth in emerging markets,

but we rarely know if they actually work until now. >> Even if you do that, the part that people miss is while