This is an episode for the founders, for the builders, for the those that are aspiring to build and to found something.
I have waited 9 months to show you this episode of Behind the Diary because I finally get to come clean about
something that I have been keeping a secret. Two years ago, I had an idea
and that sent me off on this crazy crazy journey to launch an electrolytes product that was ready to drink. And
then I told my friend George Heaton, who's the founder of that brand, Represent. And he said to me within
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