Episode 772 | A Highly Effective Framework for SaaS Positioning

Thanks for joining me for this episode of Startups with the Rest of Us. I'm Rob Walling and in this episode I'm joined

by Anthony Pier. He's the co-founder of Fletch, which is an agency focused on

B2B SAS positioning. And Fletch has helped over 400 startups discover their

ideal product positioning. Anthony and his co-founder joined us in New Orleans just a couple weeks ago at MicroCom and

he did a talk about positioning about their really detailed I call it a framework he calls it a methodology for