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what do you want to talk about today today I want to talk about how the marketing funnel is like the
entirely wrong way to think about marketing modern marketing um I think it's a very just deceptive
way to to kind of hide what's actually happening and uh yeah I want to I want to propose this new
way to think about this I call digital gravity and like break that down what that actually means and then talk about like this you know the high level Theory and strategy and then what are the
tax iCal ways to do this both for B2B and then also for Consumer so okay and before you do that
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